PiZZAS DON'T CRY BRANDiNG
I refreshed and rebranded this charming london streetfood company. I aimed to create a vibrant and eye-catching summary of what the company produces. Drawing inspiration from bold and iconic New York pizza logos, I incorporated thick lines and colours of the Italian flag, ensuring visibility and a sense of authenticity.
To create a cheerful and fun vibe, I designed a cartoony pizza with cheerful, smiley-faced pepperoni (no crying pizzas here!). The result is a vibrant logo that not only captures attention but also conveys the company's fun and lively atmosphere. I really enjoyed this project as it was fun to explore something so bright and light hearted.
Snake Oil wine bottle labels
I created wine bottle labels with a witchy, apothecary feeling. I designed labels for three different types, 'Remedy' features a healing leaf on muted blue, 'Snake Oil' has a snake on muted yellow, and 'Moondust' uses dark greys with a moon motif. The designs aim to interest people that like mystical themes and unique wine label visuals.
ZOMERA SKINCARE LOGO & PACKAGING
The client wanted a dropper bottle and box design for her South African inspired beauty brand, Zomera Skincare. To achieve this, I featured a silhouette of savannah plains and used black and orange to evoke warm, sunny landscapes. To reflect the brand's identity and attract customers with a distinctive look, I used colours less commonly seen in skincare brands to give the box more contrast and stand out on the shelf.
LUNA.WILLOW VEGAN CANDLES PACKAGING & BUSINESS CARD
A proudly vegan business specialising in making soy wax candles. The client requested simple black and white designs for her business cards and candle boxes. I used a monochromatic colour palette to create a clean and simple vibe just as the client requested. We also decided to add a hint of a witchy vibe with the font and subtle textures to compliment the client's taste and aesthetic. She was very pleased!
CONCERT POSTER & CD CASE
Tame Impala is a psychedelic indie/rock band from Australia. I wanted to design a hypothetical concert poster for the band so began with deciding on a colour palette - I was inspired by the colours that complement each other nicely and that their most popular songs make me think of. Influenced by the band's psychedelic style, I used distortion and bold colours to create a ‘melty’ effect. I utilised warp effects to capture the feel of the band’s music.
BRU COFFEE & GELATO SUMMER MENU
This is a seasonal summer menu created for a local coffee shop. I created the vector logo using Adobe Illustrator, keeping the brand’s relaxed but bright atmosphere in mind. The menu features photography captured during an in store photoshoot, giving a glimpse of the new drink range. I followed the brand guidelines and used warm colours to convey the summery energy, while maintaining the clean and playful aesthetic.
BABELAS SAVANNAH DRINKS PACKAGING & BILLBOARD
A line of premium ales inspired by the vibrant culture of South Africa. The name 'Babelas' is Afrikaans for 'hungover' or 'intoxicated'. The tongue in cheek name was chosen to evoke a playful, down to earth feel. Inspired by South African wildlife, the logo is a stylised Kudu antelope head/skull created in Adobe Illustrator.
SEAK AID CHARITY BRANDING & CALL TO ACTION
I had the pleasure of working on the branding for Seak Aid, a charity that collects and rehomes used sports gear to young people in need. I used a red and black colour scheme as the client requested, but added a touch of white for better visual impact, I aimed to maintain a playful and energetic theme throughout the project. I designed wristband and sticker merchandise to help boost monetary donations and spread awareness of the charity. Overall, I think the branding successfully emphasises Seak Aid's dedication to making a positive impact on the lives of young people through sport.
The Seak Aid website and Instagram carousel I created are to engage and educate visitors about the charity's mission in an interactive way. The design briefly explains the main points of Seak Aid and the positive impact on young lives. Continuing the red and black theme, I designed an intuitive layout using Figma wireframes - allowing users to explore Seak Aid's initiatives, success stories, and how they can get involved.
In the Seak Aid call to action video I showcased a diverse range of sport to help illustrate that any and all sports kit/equipment donations are be appreciated. Accompanied by an upbeat and powerful music, the video creates an energetic and motivating feel. The overarching 'story' of the video shows that donations to the charity can contribute to the development of successful athletes. Created for use primarily on social media, the goal of the video is to encourage support for the charity and show how giving can create positive change in the community.
GREENWASHING MAGAZINE PAGES
The idea of this piece was to help bring more attention to the ever-increasing act of greenwashing. I used a primarily green colour palette combined with a section of a dissertation I wrote to explore the gap between companies' eco claims and their actual practices. I used Adobe Indesign to create this layout and feel that the graffiti image face is a great attention-grabber. This was really interesting to research!
EU-PRO SENSOR PACKAGING
The EU Pro Hybrid Sensor is a diagnostic tool for cars. I was required to make a package design for this. For the box to stand out on the shelf, I used a simple colour palette consisting of greys to contrast against the red logo on the box. The client was very happy with the final result.
SHOEZONE SALE POSTERS
I needed to make a series of vibrant posters for ShoeZone, and decided to feature dynamic poses of feet in various stylish shoes. Using popular sale colours, I played with the perspective of the shoes and the sale banners to give additional visual interest. I kept the designs quite simple to achieve similar energy to the company.
MISCELLANEOUS
A collection of pieces that deserve an honourable mention.
Tomato Sauce Bottle Packaging
Abstract Scanner Piece
Alternative Pizza Logo
Sky Landscape Photography
Colouring Sheet for Parents
Text Effect Experiment
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Colouring Sheet for Dads
Illustrator Vector Art
Vector Sun Logo
Mixed Media Mini Collage
Cup 3D Model (Blender)
About me
Design has been at the heart of what I do for most of my life - from making satisfying latte art to creating projects and delivering results for clients. I’m naturally curious, always striving to improve myself, and I genuinely love learning new skills and techniques.
I have an in-depth knowledge of Adobe Creative Suite but also work with other design platforms such as Figma, Canva and CapCut. I’m driven by curiosity and enjoy solving visual problems. Bringing ideas to life is so rewarding!
Contact
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